What is Beanie Up?

Beanie Up is a campaign that raises awareness of stroke and funds for the Stroke Foundation of New Zealand. Proceeds from purchased beanies go towards critical stroke services in New Zealand. This includes providing free pulse and blood pressure checks to the public, promotion of the F.A.S.T. message, training communities and health groups on stroke, telehealth support for people affected by stroke, and advocating improved services and care for stroke survivors.  

This year's "Wear One, Share One" theme makes it easy to support as many people as possible. When checking out, choose the charity partner you want to support and they'll distribute donated beanies to the people they help.

Why support us?
  • Wellington City Mission

    The mission provides a range of services to support and empower the people and families during tough times.

    Why donate a beanie to us? 
  • Caring Families Aotearoa

    CFA supports families and whānau who open their homes and hearts to tamariki in need of care and protection by creating homes that heal.

    Why donate a beanie to us? 
  • The Stroke Foundation of New Zealand

    A stroke is experienced every 55 minutes in New Zealand. The SFNZ is the national organisation dedicated to stroke prevention and recovery.

    Why donate a beanie to us? 
  • Nurturing Families

    Nurturing Families is committed to aiding vulnerable families with both practical material assistance and emotional support.

    Why donate a beanie to us? 

It's an easy way to share the warmth this winter and support as many people as possible, without breaking the bank.